You've built the business. Now it's time to tell the story.
Worth the Headline is a practical guide and workbook that helps entrepreneurs uncover what makes their business newsworthy and turn their expertise into stories the media wants to cover. You'll learn how to identify compelling story angles, write pitches with confidence, and position yourself for meaningful media opportunities.
Inside you'll get:
A step-by-step framework to uncover the stories already within your business.
A simple process for turning your expertise into media-worthy story angles.
A proven pitch formula to help you write clear, compelling media pitches.
Practical workbook exercises to help you apply what you learn.
A media readiness checklist so you know exactly when your story is ready to pitch.
A repeatable system you can use every time you have a story worth sharing.
By the end, you'll have a clear message, a media-ready pitch, and the confidence to pursue meaningful media coverage.
You've built the business. Now it's time to tell the story.
Worth the Headline is a practical guide and workbook that helps entrepreneurs uncover what makes their business newsworthy and turn their expertise into stories the media wants to cover. You'll learn how to identify compelling story angles, write pitches with confidence, and position yourself for meaningful media opportunities.
Inside you'll get:
A step-by-step framework to uncover the stories already within your business.
A simple process for turning your expertise into media-worthy story angles.
A proven pitch formula to help you write clear, compelling media pitches.
Practical workbook exercises to help you apply what you learn.
A media readiness checklist so you know exactly when your story is ready to pitch.
A repeatable system you can use every time you have a story worth sharing.
By the end, you'll have a clear message, a media-ready pitch, and the confidence to pursue meaningful media coverage.
